Training
Safe E-Scooter Riding
Electric scooters have emerged as a response to climate change, urban growth and the millions of kilometres travelled daily. They make our mobility eco-friendlier, yet at the same time, they present a significant challenge to road safety.
For this reason, the Croatian Automobile Club has been promoting a new form of mobility since August 2025 through the systematic implementation of a preventive-educational program E-Scooter Riding. This aims to foster long-term changes in the behaviour of road users, enhance traffic culture and improve road safety.
The main challenges addressed by our initiative include:
• low usage rates of child restraint systems
• incorrect installation and misuse of car seats
• lack of parental awareness regarding age-appropriate restraint systems
• widespread misconceptions influenced by marketing, informal advice, and outdated practices
• limited access to evidence-based guidance and professional counselling
• insufficient integration of child passenger safety education into healthcare and community services
• socio-economic disparities affecting access to safety information and equipment
Additionally, parents often receive conflicting information and lack practical, hands-on guidance on proper installation and safe transportation practices.
These challenges contribute to preventable injuries and fatalities among child passengers and hinder progress toward EU road safety targets.
Our initiative addresses these systemic barriers through education, professional training, community outreach, and evidence-based awareness programs designed to improve correct usage and long-term behavioral change.
European Mobility Week 2025
The European Mobility Week was held from September 16 to 22 under the motto “Mobility for Everyone”, aiming to raise awareness about the importance of sustainable urban mobility. Each year, the European Commission invites cities and local communities to promote use of sustainable modes of transport, while this year’s theme emphasises ensuring transport accessibility for people of all ages, abilities and needs.
The central event in Zagreb took place on September 22 in Zrinjevac Park, where the Croatian Automobile Club (HAK) also participated with the e-scooter simulator.
New preventive and educational program of the Croatian Automobile Club "Safe E-Scooter Riding"
In the Republic of Croatia, nearly 400 e-scooter accidents were recorded last year, causing two deaths. In the first seven months of 2025, there were already 365 accidents and over 100 serious injuries. Many involved minors, while accidents involving children using personal transport devices have also risen.
Key problems tackled by our VR Defensive Driving System include:
Driver distraction, especially due to smartphones and infotainment systems
Poor anticipation of traffic risks, particularly in urban and mixed traffic
Lack of situational awareness and understanding of the “big picture” around the vehicle
Insufficient consideration for other road users, including vulnerable groups
Specific risks related to pedestrians and cyclists, especially in city environments
Our project empowers drivers of all ages and experience levels to build mental habits that keep them and others safe – by learning to observe more, react earlier, and drive smarter.
A mental shift – changing attitudes, perceptions, and habits – is essential before a modal shift can occur, because employees must first believe in the safety, practicality, and benefits of cycling before they are willing to change their daily transport choices.
We focus on the risks associated with cycling to work. Many employees lack the safety awareness and practical skills to navigate these challenges.
We identify three core road safety problems:
1. Distraction while cycling: using smartphones, GPS devices, or headphones significantly impairs attention and reaction time.
2. Inappropriate speed, particularly on electric bicycles: the higher speeds of e-bikes require better anticipation and control, yet many cyclists are unaware of the dangers this poses in mixed traffic.
3. Cycling under the influence: alcohol or drug use, even in small amounts, dramatically reduces a cyclist’s coordination and judgment.
These challenges are compounded by a lack of targeted, practical training for adult commuters. Our project uses immersive virtual reality simulations to allow employees to experience these risks in a controlled environment, raising awareness, changing perceptions, and promoting safer cycling behavior. The ultimate goal is achieving a mental and modal shift toward safer, more sustainable mobility choices.