Good practices

Our experience shows that most road accidents are caused by human error. Various analyses carried out by ALSA show that most road accidents are caused by inappropriate driver behaviour.
In order to manage road safety proactively, it is necessary to have a detailed and rigorous knowledge of the performance and behaviour of each driver in order to know their skills and behaviours, as well as to track their evolution over time.
To this end, ALSA has invested in technology in more than 3,700 vehicles in Spain that allows us to measure speeding, monitor various parameters that reflect driving style and detect various driver behaviours using innovative smart camera technology.
These smart cameras are based on "machine vision” and "artificial intelligence" (MV+IA) systems, which allow us to detect 40 types of driver behaviour and are particularly noteworthy for their innovation.
The data provided by the aforementioned technologies is used to calculate the risk profile of each driver. ALSA defines personalised actions for each driver: training, assignment to certain vehicles and routes, greater follow-up and monitoring, etc.
In addition, each driver has access to the data available on their own performance through an internal app (called "MiAlsa"). In this way, drivers can consult information on their own performance (consumption, driving styles, speeding, incidents, etc.).

The “It Can Happen to You” program addresses the high incidence of traffic accidents resulting in deaths and injuries in Spain. It emphasizes the importance of continuous road safety education to reduce these incidents. Targeting children, the program aims to instill lifelong safe behaviors as pedestrians, cyclists, motorcyclists, passengers, and drivers. It focuses on key issues such as risk perception, distractions, speed, the effects of alcohol and drugs, and proper use of safety equipment. By illustrating the consequences of unsafe behaviors, the program fosters responsible and respectful attitudes towards road safety.

Nature in Gelderland is thriving, with a growing number of wild animals. This is a beautiful phenomenon, but unfortunately, it also brings an increased risk of accidents involving wild animals. The chances of a poor outcome for the animal are high, but there is also a significant risk of material damage and severe consequences for the driver. The risk of collisions with wildlife is especially higher during certain periods, specific times, and at certain locations. Think of dawn and dusk, and the transition to winter or summer time.

In the past, the Province of Gelderland has taken various measures by adjusting the infrastructure and influencing the behavior of wild animals. Examples of these measures include the installation of warning signs, wildlife grids, and boar disappearance blocks. However, it turns out that more is needed to tackle the problem.

Drivers often underestimate the risk of animals being along the roads in the forests. Despite the recommended speed limits, they often drive too fast and are not always aware of the risk of animals along the roads. Therefore, the province of Gelderland wants to place more emphasis on the behavior of road users. In response to this need, creative behavioral agency andc and behavioral agency Dijksterhuis and Van Baaren have developed a behavior-oriented approach, including interventions, to encourage road users to adhere to the recommended speed limits.

The ultimate road safety problems addressed by the LEARN! project are the road deaths and injuries among children, with the project’s aim to address this problem through improving traffic safety and mobility education in Europe. The LEARN! project contributes to addressing this road safety problem by focusing on the challenges faced by road safety education professionals. During the first European Traffic Education Seminar in 2017, the attending professionals identified several challenges. Firstly, as also confirmed in the LEARN! Status Report, there are vast differences in the quality as well as quantity of the road safety education received by children across Europe, both in terms of differences between countries and between levels of education. Secondly, the lack of a common European terminology and methodology for educational activities on road safety, which was a barrier to learn from, compare and discuss educational projects and activities from different parts of Europe. Thirdly, the lack of a European platform where experts and professionals could exchange, share and learn about best practices related to the improvement and implementation of road safety education, innovative and effective educational projects, as well as discuss common challenges with colleagues from across Europe. Starting in 2018, the LEARN! project addresses those challenges through the activities mentioned in point 4.1. Moreover, it has addressed and keeps addressing additional challenges that have been identified over the years, including specific problems that experts from across Europe identified as common when implementing road safety education in schools, as well as ‘thematic’ challenges (e.g. synergizing with sustainable mobility education).

As the statistics show, Greece has the highest ratio of motorcyclists per active population. The training for riding in public roads offered is not sufficient and the driving license examinations do not guarantee the adequacy of knowledge, skills and road behavior as shown by the number of accidents. A post-education process is lacking in millions of amateur A license riders and this becomes more urgent as the need for further training for those who use motorcycles as a work vehicle (delivery drivers) has arisen. Government agencies have special refresher courses for their employees but millions of motorcyclists ride without any additional training beyond the basic training they attended before obtaining their driving license.