Emergency services

Thursday, June 13, 2024
“Andiamo sul sicuro” - A massive action to diffuse the culture of road safety in Italy
According to statistics, road accidents are the leading cause of death for young people, especially in the 18-24 age group. This is a good reason to raise awareness and to leverage the young population.
Many young people and young adults represent an interesting target for awareness campaigns. Not only can they help spreading awareness in society right now, but they are also highly exposed to road risks. Moreover, when properly addressed, younger people are open to learn and to change behaviour.
Motorways, Italian Police and City Authorities decided to reach out to young people by creating a project aimed at road safety culture.
The main goal is to widespread safety culture directly to students and young adults. It is also the opportunity to mobilize a huge number of national, regional and local stakeholders.
Impact and scale: The core of the initiative is made out of 40 events in 6 regions and 20 towns. Organizers expect to reach 10.000 to 20.000 people, ideally 15.000. It’s not just an easy tour of lectures in schools. Strategies for medium/long term engagement are put into practice. A concrete assessment of results is being made.
Wednesday, June 12, 2024
Road Safety Reimagined
We are tasking university marketing students to reimagine how road safety is marketed across the country. This is a very difficult task as we have found that a lot of the current marketing campaigns simply do not resonate with the target audience of 18 to 25 year olds. What this project has done is get them to focus on what is currently out there and to come up with new ways to connect with the audience in an effective marketing campaign.

E-scooters - New TV led E-Scooter campaign

Our new TV led E-scooter campaign aims to raise awareness of the new e-scooter laws.

The campaign went live from Monday 20 May 2024 to coincide with the enactment of the new legislation in Ireland.  

The campaign is set in an office environment where we see colleagues welcome the newbie.  The colleagues are dressed up as various characters such as a car, bus, truck, motorbike and bicycle and the newbie E-scooter. We see the characters interact with each other while highlighting six of the rules of the road that apply to E-scooter use.

Thursday, June 6, 2024
SPA flecha conected - RouteGUARD
Currently, infrastructure maintenance services equip vehicles with variable message panels with luminous arrows and chevrons. At Alvac, we are enhancing safety by connecting these systems with Waze, DGT 3.0, and the National Traffic Access Point.
This integration offers numerous benefits for road safety and traffic management. It would provide real-time information to drivers about the location of maintenance work through car navigation systems, allowing them to adjust routes and speeds to reduce accident risks.
Precise and timely alerts would increase the visibility of maintenance work and protect workers on the road, reducing the likelihood of accidents. Additionally, navigation applications could automatically plan alternative routes to avoid work zones, minimizing congestion and improving traffic flow.
Shared information would facilitate a quicker and more coordinated response from emergency services in case of accidents near work zones. Furthermore, data collected by Waze and DGT 3.0 could be analyzed to identify patterns and improve road safety and traffic management.
In summary, connecting the ASPA Flecha system with Waze, DGT 3.0, and the National Traffic Access Point would significantly enhance safety and efficiency on the roads.

Seventh edition of the Fundación MAPFRE Awards for Social Innovation

Providing solutions to real problems is the main goal of social innovators, who through their projects contribute to meeting the social needs and demands of the public.

With them in mind, we are launching the seventh edition of the Fundación MAPFRE Social Innovation Awards, with the collaboration of IE as an academic partner, broadening our scope even further. In this edition can participate projects from four major regions: Brazil, the rest of Latin America, Europe and the United States of America.

Skanowanie 3D w badaniach wypadków drogowych

This article presents the issues of documentation of traffic accidents using 3D scanning and the practical experience of the authors of this article in its use at the accident scene and subsequent data processing. In particular, the various conditions under which documentation can be performed and the solution of some practical problems related to the use of 3D scanners are described.

‘Pass Wide and Slow’ When Meeting Horse Riders and other Vulnerable Road Users

The Road Safety Authority (RSA), and An Garda Síochána (AGS) have teamed up with Horse Sport Ireland (HSI) and Horse Racing Ireland (HRI) to produce a series of videos to inform motorists how to share the roads safely with horse riders.

Thursday, June 1, 2023
Vision Hero - Lighting Kit
The Vision Hero initiative highlights an area where VM are compliant using Para 5.21 (5.21.2) of the European R48 Lighting Regulations in such cases where the rear lights are blocked by more than 50% by moving components (i.e. Rear Doors). Placing a notice AND communication in the vehicle (owners handbook) therefore gives the VM full compliance. However, the liability then reverts to the owners / operators to notify other road users of the presence of the vehicle. The initiative using Para 5.21 but 5.21.1 of the said mentioned regulation to result in the vehicle being seen with the rear door/s open - therefore the owners / operators have no requirement to notify other road users of the presence of the vehicle because the vehicle can be seen under these conditions. Major efforts were made to ensure that full compliance in accordance with 5.21.1 including Gaining E.U. Type Approval, all position, geometric visibility, colorimetric and photometric requirements were addressed. Both EU and National (Irish) legislation was fully adhered to when putting the kit together. The support slides and videos demonstrate the current situation and also shows a vast improvement when using the initiative kit proposed. This results in a massive road safety improvement pertaining to involved units in Europe.
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