Slovenia

Over the past ten years, we have collaborated with local governments to install 206 smart traffic systems across Slovenia, including speed displays, COPS@road systems, and safety distance monitors. Each installation involves selecting critical points, implementing the system, and monitoring traffic data before and after to evaluate effectiveness. In 2025, we’re focusing on cyclist safety, adding 16 new systems that also warn about cyclists.

In the Pasavček project, the focus lies on rule learning that contributes to road safety (correct use of child restraint systems and seatbelt use, but consequently also rules for pedestrians, passengers, etc., depending on the age of the children and the learning objectives of the teachers). The project initially started as part of the international EUCHIRES project and is thanks to its success still active today.

Children and adolescents are among the most frequently involved road users in road traffic accidents and often suffer the most severe consequences, also as passengers in vehicles. Consistently ensuring that children are properly buckled up while driving could significantly reduce this risk.

In the Pasavček project, the focus lies on rule learning that contributes to road safety (correct use of child restraint systems and seatbelt use, but consequently also rules for pedestrians, passengers, etc., depending on the age of the children and the learning objectives of the teachers). The project initially started as part of the international EUCHIRES project and is thanks to its success still active today.

Children and adolescents are among the most frequently involved road users in road traffic accidents and often suffer the most severe consequences, also as passengers in vehicles. Consistently ensuring that children are properly buckled up while driving could significantly reduce this risk.

The main road safety challenges we are addressing relate to the increasing number and vulnerability of older road users in traffic.
As life expectancy increases and people remain mobile longer, the proportion of senior drivers is growing. This trend brings several safety-related challenges:
1. Age-related decline in driving abilities:
With age, many individuals experience reduced visual acuity, slower reaction times, decreased attention span, and limited cognitive and physical flexibility — all of which can impair driving performance and increase crash risk, particularly in complex traffic situations.

2. Lack of awareness about new traffic infrastructure and rules:
Many older drivers may not be familiar with modern traffic features such as roundabouts, dynamic signage, or changes in highway driving behavior. This lack of familiarity can lead to confusion, hesitation, or incorrect maneuvers.

3. Delayed self-recognition of diminished driving fitness:
Seniors often have difficulty recognizing or accepting their own limitations. Without proper guidance, they may continue driving when it is no longer safe, putting themselves and others at risk.

4. Insufficient communication about legal obligations:
Older drivers are often unaware of the legal requirements surrounding driver’s license renewal, mandatory medical assessments, and other responsibilities related to continued driving.

5. Limited knowledge about alternative mobility options:
When it becomes unsafe to drive, older adults may not know what options are available to them, which can lead to social isolation and a decline in independence.

6. Stereotypes and lack of societal support:
Older drivers are often unfairly stigmatized, which may discourage them from seeking help, discussing concerns, or exploring new solutions. At the same time, the broader community may not be sufficiently informed on how to support them.
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Our initiative addresses these problems through a combination of awareness-raising, education, respectful dialogue, and collaboration with stakeholders. The goal is to promote safer, more confident participation of older adults in traffic — whether as drivers, pedestrians, cyclists, or passengers.

The initiative addressed several key road safety challenges:
• Preventing driving under the influence of alcohol and drugs among young people.
• Raising awareness about the dangers of psychoactive substance use and its impact on traffic safety.
• Creating a safe environment for youth to experience nightlife without harmful influences.

We looked for solutions on how to improve the current situation regarding the availability of alcohol, its use and the prevention of drunk driving among young people in our and surrounding municipalities.

The Technical Day held at Braslovče Primary School on February 23, 2024, in collaboration with the VOZIM Institute, was both practical and educational. The students were first introduced to the DRAJV app and analyzed traffic safety in the municipality. During the event, they created posters and presented proposals to improve safety, which were also supported by Mayor Tomaž Žohar. The students participated in activities at seven stations, including an e-scooter simulator and workshops led by representatives from the Police, the Braslovče Fire Department, and the Žalec Health Center. The VOZIM Institute ambassador, Janez Hudej, shared his personal story about a traffic accident, which gave the students a deeper insight into the seriousness of road safety. The event emphasized the importance of involving young people in shaping road safety solutions.

The event focuses on an initiative aimed at improving road safety for young people, especially e-scooter and e-bike users. A survey by Zavarovalnica Triglav showed that only a little over half of young people feel safe when riding an e-scooter, and many have already experienced accidents. The lack of protective clothing, helmets, and reflective accessories contributes to greater risks. In the "Ne bluzi, z glavo kruzi" (Don’t Play It Cool, Use Your Head) initiative, the Vozim Institute, Zavarovalnica Triglav, and Yootree Creative agency collaborated to encourage safer e-scooter use among young people. By working with design students, they created a unique collection, "Dejmo se videt" (Let's Be Seen), of reflective clothing that combines safety with modern style. The collection was presented on October 17, 2024, at Ljubljana Fashion Week.The students used innovative reflective materials to design fashionable yet safe products. The collection was presented at Ljubljana Fashion Week, where it gained significant attention. The goal was to raise awareness about the importance of visibility in traffic, especially during the autumn and winter months. The initiative continues with workshops and public events, aiming for the products to become part of young people’s everyday style. The main goal of the initiative is to reduce the risk of accidents and encourage young people to prioritize safety while maintaining their personal style.

Zavarovalnica Triglav od leta 2015 ponuja mobilno aplikacijo DRAJV, ki spodbuja in nagrajuje varno vožnjo. Aplikacija z uporabo tehnologij telematike spremlja hitrost vožnje, premike telefona in sile med vožnjo. Aplikacija DRAJV prispeva k varnejši vožnji z nadzorom hitrosti, analiziranjem voznih navad in ozaveščanjem uporabnikov, kar zmanjšuje tveganja za nastanek prometnih nesreč, ki ostajajo globalen izziv. Glavni vzrok prometnih nesreč v Sloveniji je še vedno neprilagojena hitrost vožnje, aplikacija DRAJV pa tako s spodbujanjem vožnje s primerno hitrostjo pozitivno vpliva na prometno varnost, saj so aplikacijo DRAJV na svojih vožnjah uporabili vozniki 8-10 % vseh osebnih vozil v Sloveniji.

En večjih globalnih problemov je tudi uporaba mobilnega telefona med vožnjo, kar povzroča neosredotočenost na dogajanje v prometu in močno povečuje tveganja za nastanek prometne nesreče. Aplikacija DRAJV spremlja in ocenjuje tudi pogostost uporabe telefona med vožnjo in nagrajuje voznike, ki telefona med vožnjo ne uporabljajo.

Aplikacija DRAJV obravnava glavne izzive varnosti na cestah, kot so prekoračitve hitrosti, uporaba telefona, sunkovita pospeševanja, zaviranja in vožnje v ovinek. Aplikacija je posebej prilagojena tudi za voznike motornih koles in tako spodbuja varno vožnjo motoristov, ki so med najbolj ranljivimi udeleženci v prometu.

Na podlagi anonimiziranih podatkov voženj uporabnikov, ki so skupno prevozili več kot 1,6 milijarde kilometrov, smo izdelali tudi interaktivno spletno orodje »DRAJV zemljevid«, ki identificira nevarne cestne odseke v Sloveniji z vidika hitrosti vožnje in drugih parametrov, ki jih spremlja aplikacija DRAJV.

The initiative “NEAR – New Education Approaches for Road Safety” is supported by 4 organisations from 4 countries to strengthen young people’s approaches to road safety in order to prevent deaths and injuries caused by road crashes. Our major objective is to promote safe mobility for young people, to improve their attitudes, habits and behaviour in traffic and to provide psychological support to survivors of traffic collisions and young people who have lost someone close in road crashes. Among young people we identify those who have experienced collisions and, together with other young people we develop preventive, supportive and educational models aimed at improving road safety and supporting the "invisible victims".
The project emphasises the approach of active citizenship to improve traffic safety. The results of the project will enable activities that will encourage young people to take appropriate action for safe mobility. We pay special attention to young people affected by the consequences of traffic crashes.