HAAS Alert

First name

Tereza

Last name

Gagnon

Organisation name

HAAS Alert

Type of member

Enterprise

Describe your organisation

HAAS Alert Safety Cloud™: Real-Time European Roadwork Alerts

HAAS Alert is the world’s largest real-time vehicle-to-everything (V2X) digital alerting platform delivering real-time digital alerts directly into vehicle infotainment systems and navigation applications, warning approaching drivers of active work zones, maintenance vehicles, and other hazards up to 30 seconds in advance.

The HAAS Alert Safety Cloud Connected Work Zone Protection System delivers added value beyond conventional temporary roadwork safety by introducing a scalable, data-driven digital protection layer that complements existing infrastructure. Unlike traditional signage and lighting—limited by visibility, weather, and driver attention—Safety Cloud delivers proactive, in-vehicle alerts directly within the digital interfaces drivers rely on.

The system creates a real-time communication link between motorway operators and approaching vehicles without requiring roadside infrastructure investment. By leveraging cellular networks, automotive OEMs (including Stellantis and Skoda in Europe) and navigation platforms (including Waze) that deliver alerts natively into vehicle dashboards, it transforms connected vehicles already on European roads into active safety receivers. This increases safety impact while keeping deployment simple and cost-efficient.

Beyond immediate safety gains, Safety Cloud provides operational intelligence. The Situational Awareness Dashboard enables live fleet visibility, digital work zone documentation, and performance reporting, supporting data-driven decisions and continuous safety improvement. Open APIs and compatibility with WZDx, telematics systems, and national V2X platforms such as Mobilidata ensure interoperability within Europe’s C-ITS ecosystem.

The solution is future-proof: as connected vehicle penetration grows, the reach and effectiveness of digital work zone alerts expand automatically.

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