RSA and An Garda Síochána highlight life-changing impact of drink driving at Christmas and New Year in road safety appeal

Initiative details

18-25 - Jaunimas

Suaugusieji

Pagyvenęs

Organisation details

Road Safety Authority Ireland

Local / Public Authority

Road Safety Authority Moy Valley Business Park Primrose Hill Ballina Co. Mayo Ireland Tel: (096) 25000 www.rsa.ie

http://www.rsa.ie

Please describe the main road safety challenges/problems you have addressed or are addressing.

Highlighting life-changing impact of drink driving at Christmas and New Year in road safety appeal

What are your objectives?

For drivers to act responsibly and to not be tempted to drink and drive this Christmas and New Year period

• 83 fatalities and 709 serious injuries* in Christmas / New Year period over last five years
• Morning after highlighted as one in four drivers admit to driving over the limit the morning afterϮ
• Drivers reminded that all drink driving offences carry a disqualification
•...

Project activities

List the actions you carried/are carrying out

Date

Tuesday, 30 November, 2021

Evaluation

What has been the effect of the activities?

The success of the campaign will mean no road deaths during the Christmas and new year period.

How many people did you reach/have you reached?

25000+

Is there a plan for continuing these activities in the coming years?

Yes

RSA and An Garda Síochána highlight life-changing impact of drink driving at Christmas and New Year in road safety appeal