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A worldwide active nonprofit organisation, saving lives and reducing the number of casualties and fatalities due to traffic accidents, by making more people consciously wear safe(r) helmets.
Our main focus is on actively informing all stakeholders in the Powered Two Wheeler (PTW) community and industry, on a global scale, to create awareness, stimulate and support behavioural change; from users and riders of PTW, their partners, families and friends, to all people, organisations and businesses active in and around the PTW Industry, from producers of i.a. motorcycles and related products to interest groups, industry associations and authorities.
To achieve our mission, we share our knowledge and expertise on helmets and specifically helmet-safety, by providing information and trainings, as well as unique safety-increasing services and products for helmets.