European Road Safety Charter
Good Practice


  1. Malti
  2. Nederlands


Initiative details

Describe the characteristics of your target audience 
The moment that children make the transition from primary to secondary education, the travelling distance increases from an average of 700 meters for attending primary school to an average of 2.4 km when attending secondary school. This longer distance is coupled with an increase in more complex road traffic situations. Road safety education for children is vital if we want them to participate safely in everyday road traffic situations. Formal education at schools is important, but even more so is the continuous education provided by parents. When it comes to learning new skills, children are essentially different from adults. At a young age, a number of vital skills for safe road traffic participation, such as visual perception and cognition, are still developing. For road safety education, this has the following consequences:• Learning is ‘domain specific’. This means that any information learnt by a child can only be put into practice once some actual exercises have been performed (SWOV 2015). What makes WegWijsVR unique is that children can practise in, what is for them, a familiar school environment as 1.5 km of the surrounding school area has been mapped virtually in 3D. In this way, the situations that they will encounter will be familiar when they occur in the ‘real world’. • Teaching children to be safe on the road takes a lot of time. Even relatively simple tasks, such as cycling, requires almost daily training. It is therefore vital that, more than it is currently the case, parents and guardians are aware of the necessity of educating their children about road safety (SWOV 2015).WegWijsVR provides teachers and parents with insight into the road safety competency levels of a child. This allows road safety courses to be adjusted to individual learning needs. In addition, WegWijsVR encourages parental participation as it provides parents with an insight into the road safety competency levels of their own children. Thanks to WegWijsVR, children can now practise both at school and at home in the same environment.

Organisation details

Yvette Melis etm.melis@interpolis.nl0031 6 12 09 79 56
Please describe the main road safety challenges/problems you have addressed or are addressing. 
• The number of casualties of children aged 4 to 15 had risen by 9% between 2014 and 2017. <br>• Every year we observe a spike in traffic casualties of children going back to school after the summer holiday (risk monitor 2016 insurers’ association). <br>• 88% of the total number of road traffic accidents amongst children going to school occur when they are cycling either to and from school.<br><br>Research by Interpolis and the Foundation for Scientific Research into Road Safety (SWOV) shows that children are increasingly participating in traffic independently and that most children have insufficient road safety skills and knowledge at the time when they start going to school independently, either by walking or cycling.<br>
What are your objectives? 
An innovative road safety training programme for primary school students with the goal of training children to be properly prepared to participate in road traffic
WegWijsVR is an innovative, educational road safety package that has proven to be effective and that prepares young primary school students to participate in traffic situations independently. With WegWijsVR, children can walk or cycle to school in a virtual 3D environment and on their way come across different traffic situations. In this way, children will acquire more insight into different traffic situations in a playful manner and will also learn to react appropriately to unexpected situations and events. What makes this training so unique is that it allows children to practise in their familiar school surroundings as an area of 1.5 kilometres around the school has been mapped virtually in 3D. The training can be done using a VR headset or on a smartphone or tablet. WegWijsVR can be used by teachers and parents and can be carried out in classical classroom road safety education training, afterschool services, or home education. WegWijsVR consists of separate individual practice modules. The training is adjusted to the individual learning needs and the available time. WegWijsVR is both educational and fun; children get direct feedback on their own actions and in that way they learn about road safety. The training is designed as a game and therefore it is appealing to children. They can earn points by successfully completing tasks on the virtual road and they can challenge their friends to outscore them. A connected platform provides teachers with insight into the competency levels and progress of individual students and the whole class. This ensures that they will know exactly which road safety skills the class or individual student has mastered and which skills require some more practice. Based on this information, road safety courses can be adjusted to individual learning needs (for example, viewing behaviour). You can practise in the virtual 3D environment and/or with one of the road safety exercises for inside or outside.Parents can also follow the progress made by their children and can get an insight into their competency levels as children can login on the WegWijsVR environment when they are at home. Guided by tips and exercises, it allows parents to practise road safety elements with their children in actual traffic situations.Advantages of WegWijsVR1. With WegWijsVR, children can practise (unexpected) road traffic situations in a safe way in their own school surroundings.2. By practising with WegWijsVR, children are shown how to become more aware of road safety (SWOV study 2018).3. Using WegWijsVR will provide teachers and parents with insight into the road safety competency levels of a child. This allows road safety courses to be adjusted to individual learning needs.4. WegWijsVR encourages parental participation as parents can get an insight into the road safety competencies of their children and the other children at school, and they can also practise at home in the same surroundings.

Project activities

List the actions you carried/are carrying out 
Friday, 6 May, 2016 to Tuesday, 14 May, 2019
Name of action 

• 2016-2017: Development of WegWijsVR & 1st scientific experiment with WegWijsVR
• 2017-2018: Continued development of WegWijsVR & 2nd scientific experiment involving WegWijsVR
• September 2018: Market launch of WegWijsVR
• February 2019: Marketing campaign for WegWijsVR


What has been the effect of the activities? 
In order to test the effectiveness of WegWijsVR, the SWOV was commissioned by Interpolis to conduct a first scientific experiment among primary school students in the Netherlands. Based on the recommendations that followed from this study, WegWijsVR has been adjusted and improved. A second effectiveness study was conducted at the beginning of 2018. In it, SWOV investigated whether (virtual) training of road traffic situations with WegWijsVR significantly improved the knowledge and insight, skills, attitude, and awareness of its users in the context of road safety. The experiment was conducted among more than 400 primary school students (groups 5 to 8, ages 8 to 12). This study showed that the road safety competencies of children that used WegWijsVR significantly improved. Children that practised with WegWijsVR tested significantly better and safer at performing road traffic tasks compared to the control group. In the experiment’s pre-test, only 16% of the road traffic situations were, on average, performed safely. Furthermore, not a single child managed to complete all of the tasks successfully in the pre-test. In the experiment itself, all the children were trained with WegWijsVR for 20 minutes a week for 6 weeks. The post-test results saw an increase of safely performed road traffic tasks to 49%.The results also show a significant increase in both the basic and more complex road safety skills. Skills Pre-test Post-testAwareness of other road users 72% 89%Crossing the road safely 69% 89%Awareness of traffic signs 96% 97%Viewing behaviour right 54% 80%Viewing behaviour left 44% 80%Viewing behaviour over shoulder 35% 73%This makes WegWijsVR the first road safety training programme in the Netherlands that has been tested on behavioural effects within a virtual environment and that has demonstrated the positive results of such training (SWOV: Twisk, Vlakveld & Commandeur 2006; Twisk et al 2014). In addition, we can see that children and parents are enthusiastic about WegWijsVR:• Children grade WegWijsVR with an average score of 8• 80% of children experience WegWijsVR as instructive and fun • 64% of the parents experienced WegWijsVR as being instructive
How have you shared information about your project and its results? 
It is the ambition of Interpolis and Veilig Verkeer Nederland that WegWijsVR is available for all primary school students in the Netherlands. WegWijsVR is rolled out by the provinces and local municipalities. <br>In addition, mass-media campaigns have been set up to draw the attention of target groups to the problem of increasing numbers of casualties of under school-aged children and the importance of properly preparing children to safely take part in actual road traffic situations.<br><br>
How many people did you reach/have you reached? 
Who carried/carries out the evaluation activities? 
External evaluation
When did/will you carry out the evaluation? 
Before and after the intervention
How many groups did you evaluate/have you evaluated? 
Number of interventions groups 
Number of control groups 
Please list the indicators you use to measure success 
road safety competencies, traffic skills
Please describe the evaluation tools you use (i.e. surveys, interviews, focus groups, etc.) 
surveys, experimental design

Supporting materials