What has been the effect of the activities?
1. According to the reports of the Cyprus Police for the period of 2010 – 2014 (see attached table statistics), motorists-victims of road accidents in Cyprus (totalling 81) decreased from 19 to 14 respectively. Out of these 44 were motorists Holders of Learner’s Permit -HLP (17 years old). The importance of these statistics is the fact that victims holders of HLP were decreased by 54% in 2013 (from 13 to 6), while the decrease in 2014 compared to 2012 reached the impessive percentage of 85% (from 13 to 2). A similar impressive decrease applies for seriously injured HLP (from 81 in 2012 to 38 in 2014).Taking into consideration that Cyta’s initiative began in 2007, the abovementioned decrease can be linked to the first HLP drivers, that must have received as children training at the Cyprus Police Road Safety Park and a Cyta helmet.2. The interest of organised groups of children to visit the Police Park and receive training on Road Safety is very high and the free helmet is a very strong incentive.3. Since 2007, the Ministry of Education & Culture has endorsed lessons on Road Safety as part of the primary & secondary education . In 2015 the lessons have been extended to cover the Upper Secondary Education as well.
How have you shared information about your project and its results?
The initiative has been publicised since it began in 2007 and every year new publicity is given with every occasion, i.e on the occasion of offering the new quantity of Cyta safety helmets to the Traffic Department of the Cyprus Police, as well as through related activities, such as the event to achieve the Guinness World Record etc.These actions on Road Safety are always promoted via Cyta’s website https://www.cyta.com.cy/road-safety/en and Cyta’s social media acounts i.e Facebook, Twitter and You Tube https://www.youtube.com/watch?v=6SHvalEVsmM&feature=youtu.be Also, press releases are sent to and published by print and electronic media (including social media), CDs sent to Media People and to other organisations, such as the EFQM (EuropeanFoundation of Quality Management) etc. Representatives of Cyta participate as guests/speakers to TV / Radio programs, seminars, conferences and other events related to road safety issues.