European Road Safety Charter
Good Practice



Fun 4 road safety 2 help is a combination of education and charity help. We organize training for drivers on the driving improvement track. Income from the event goes to children injured in accidents. Sponsor, Volkswagen Zasada, pays for track rental, we can reduce the price for training from 250 euro to 125 euro. The difference between the regular price and the promotional price goes to children.

We achieve 4 goals in this way: education of drivers - new skills, charity help to children injured in accidents, prevention - avoiding accidents, involvement of a Volkswagen dealer and his clients in the CSR campaign.

Fun 4 Road Safety 2 Help is 4 events:

March 8: Women's Day, Only One: training only for women

June 15 - VIP Road Safety: off-road training

October 25 - Halloween: night training

December 6 - Santa Claus: Christmas training

What problem did you address/are you addressing? 
The average age of cars in Poland is 11 years. Drivers of new cars do not know how to use modern car safety systems. Lower price of training means more access to training. The dealer invites his clients to the training, customers buying cheaper tickets willing to take part in the training. An additional magnet is charity, the involvement of them to help people injured in accidents. The dealer shows his clients that the dealer runs a socially responsible business.<br>Training on the driving improvement track improves the driver's skills. This has an impact on improving the driving culture and road safety.
What are your objectives? 
12 trainings a year, for example Grandpas Day training, Valetine's Day Training, etc.
Who was/is your target audience? 
Describe the characteristics of your target audience 
Drivers, 30+, businessmen
How many people did you reach/have you reached? 
List the actions you carried/are carrying out 
Friday, 8 March, 2019 to Friday, 6 December, 2019
Name of action 

March 8 - Women's Day, Only One: training for women
June 15 - VIP Road Safety: off-road training
October 25 - Halloween: night training
December 6 - Santa Claus: Christmas training

How did you disseminate/are you disseminating results or how did you promote/are you promoting your initiative? 
Advertisement on radio, advertisement on Facebook, website, LinkedIn
How did you evaluate/are you evaluating the success of your action? 
First of all, you have noticed our project by publishing it on your website as an example of good practice for other members.
Who carried/carries out the evaluation activities? 
Internal evaluation
When did/will you carry out the evaluation? 
After the intervention
How many groups did you evaluate/have you evaluated? 
Number of interventions groups 
Number of control groups 
Please list the indicators you use to measure success 
Usefulness of exercises, assessment of instructors, assessment of lecturers, number of children
Please describe the evaluation tools you use (i.e. surveys, interviews, focus groups, etc.)