What are you doing/aiming to do for road safety?
Road safety problem identified
Many road accidents in urban areas occur due to low visibility at pedestrian crossings and insufficient driver awareness of changing traffic conditions. Improving the visibility and clarity of road signage and lighting can significantly reduce the risk of collisions and improve safety for vulnerable users such as pedestrians and cyclists.
Actions to be taken
Señalizaciones ROSES, S.L. is committed to promoting safer roads through innovation in road signage and intelligent lighting systems. Our actions will include:
- Designing and implementing intelligent pedestrian crossing systems that enhance visibility through LED technology and sensor-based activation.
- Developing energy-efficient and solar-powered signage to ensure 24/7 functionality and sustainability.
- Collaborating with local public authorities to improve road marking and vertical signage in urban and industrial areas.
- Sharing technical knowledge and best practices within the sector to raise awareness of the role of infrastructure in road safety.
- Ensuring safe working procedures for our employees during installation and maintenance of road equipment.
Expected results
Through these actions, we aim to:
- Increase pedestrian and cyclist safety in high-risk urban areas.
- Contribute to the reduction of accidents caused by poor visibility.
- Promote the integration of smart, sustainable technologies in road infrastructure.
- Strengthen collaboration between public authorities and private companies towards the Vision Zero goal.
Why this commitment is important
As a company dedicated to road signage and safety systems, we believe our work directly impacts public safety. By combining traditional signage with intelligent technologies, we can help create safer, more efficient and sustainable urban environments, supporting the European Road Safety Charter’s mission to reduce road casualties across Europe.
Beneficiaries
Type of this activity
Target of your commitment
Estimated impact & ways of measuring
Impact will be measured through:
Feedback and data from municipalities where our intelligent systems are installed.
Monitoring of system performance and operational reliability.
Comparative analysis of incident rates before and after installation (where data is available).
Internal reports on the number of installations and projects implemented under this commitment.
Resources (personnel, budget, etc.)
Resources will include:
Personnel: technical staff (engineers, electricians, installers).
Budget: annual investment dedicated to innovation and safety improvement projects.
Partnerships: collaboration with public authorities and technology providers to co-develop and deploy smart signage systems.
Your knowledge
Señalizaciones ROSES, S.L. has over 25 years of experience in the design, manufacture and installation of road signage and safety systems.
Our multidisciplinary team combines expertise in traffic engineering, electronics, automation and intelligent systems, enabling us to develop and deploy innovative and reliable solutions that enhance road safety and energy efficiency.